Regardless of the industry, I’ve always been most passionate about functional design – form that carries both function and emotion. In every company I’ve worked with, I influenced the product’s aesthetics, its presentation, and the customer experience.
I designed processes that worked – and looked good. From manufacturing doors and furniture to premium B2B offers –
I understand what a sellable product is, and I know how to build it from scratch.

All these years, I worked with reproductions of natural materials (printing, wood-based panels). Meanwhile furna was born out of fascination with nature – its structure, uniqueness, and imperfections that make things perfect. I believe the best objects are created when the authenticity of the material is combined with honest craftsmanship and thoughtful design.

Today, as the creator of furna, I bring together all these experiences. I know how to build a brand that inspires and how to run a business that works. I’m looking for partners – artists, craftsmen, and manufacturers – who want to walk this path together with me.